Sneaker sizing guide
Every pair on Boss Kicks is listed in UK sizing — the standard South Africa uses. Here's the honest cross-reference so you order right, first time.
UK ↔ US ↔ EU ↔ CM (Nike / Jordan men's)
Works the same for Air Force 1, Dunk Low, Dunk High, SB Dunk, Air Max 90, Air Max 95, Vomero 5, Air Max Plus TN, Blazer, Cortez, and every Air Jordan Retro.
| UK | US Men | EU | CM |
|---|---|---|---|
| 3.5 | 4 | 36 | 22.5 |
| 4 | 4.5 | 36.5 | 23 |
| 4.5 | 5 | 37.5 | 23.5 |
| 5 | 5.5 | 38 | 24 |
| 5.5 | 6 | 38.5 | 24 |
| 6 | 6.5 | 39 | 24.5 |
| 6.5 | 7 | 40 | 25 |
| 7 | 7.5 | 40.5 | 25.5 |
| 7.5 | 8 | 41 | 26 |
| 8 | 8.5 | 42 | 26.5 |
| 8.5 | 9 | 42.5 | 27 |
| 9 | 9.5 | 43 | 27.5 |
| 9.5 | 10 | 44 | 28 |
| 10 | 10.5 | 44.5 | 28.5 |
| 10.5 | 11 | 45 | 29 |
| 11 | 11.5 | 45.5 | 29.5 |
| 12 | 13 | 47.5 | 31 |
Brand fit notes
Air Jordan 1, 3, 4, 5, 11: generally true to size. If you're between sizes go with your usual Nike size.
Nike Dunk Low & High: some report a snug fit — if you have a wider foot, size up half.
Nike Air Force 1: runs a touch large, go true to size or half down.
Yeezy Boost 350 V2: known to run half a size small. Most buyers size up half.
Yeezy Slide: runs about a size small. Size up one from your usual UK sneaker size.
adidas Samba OG: narrow. Size up half if you're between or on the wider side.
New Balance 9060, 550, 990: true to size, with slightly roomier toe box than Nike.
BAPE STA: runs about half a size small — size up half.
Balenciaga Triple S: runs a full size large. Size down one.
Louis Vuitton Trainer / Skate: true to size (LV uses EU sizing — use the table above).
Timberland 6-Inch: runs half a size large. Size down half if between.
Birkenstock Boston / Arizona: uses EU sizing only; check the CM column against your foot length.
Still not sure?
Measure your foot heel-to-toe in cm and match it to the CM column above. If you're right between two sizes, size up — you can always add an insole, you can't add space.
Any questions, message us on WhatsApp and Big Boss will help you find your size.